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Senior Living Management Experts in Appleton, WI
Ashford Martin has dedicated over four decades to transforming senior living communities through expert management and innovative care solutions. Our team specializes in developing, operating, and revitalizing assisted living and memory care facilities, ensuring both residents and stakeholders experience exceptional value. With a hands-on approach, we oversee all aspects of facility operations, from clinical services to financial management, maintaining industry-leading standards.

Our regional expertise in Wisconsin and surrounding areas has established us as a trusted partner in senior care. We prioritize holistic well-being, addressing physical, mental, and spiritual needs while fostering staff growth and accountability. Through strategic consulting and operational systems, we help communities thrive despite economic challenges. Our leadership team combines deep industry experience with a commitment to exceeding care and financial performance benchmarks.
Services
Senior Housing Management Assisted Living Communities Memory Care Facilities Facility Turnarounds Strategic Consulting
Highlights and features
  • 40+ years of experience in geriatric healthcare management
  • Specialize in assisted living facility turnarounds
  • Full-service operations including clinical and financial management
  • Proven systems for financial stability and occupancy growth
  • Regional expertise in Wisconsin and Midwest markets
Services
Senior Housing Management
We provide comprehensive management for senior living communities, including administrative, financial, and operational oversight. Our team ensures regulatory compliance while maintaining high standards of care and resident satisfaction. With decades of experience, we implement systems that improve efficiency and financial performance across all managed properties.
Assisted Living Communities
Our assisted living solutions combine personalized care with professional management. We develop and operate facilities that support daily living while maintaining residents' independence. Services include care planning, medication management, and recreational programming tailored to individual needs in a safe, supportive environment.
Memory Care Facilities
Specialized memory care programs address Alzheimer's and dementia needs through structured environments and trained staff. We create secure, therapeutic spaces with individualized care plans that focus on maintaining cognitive function and quality of life for residents and their families.
Facility Turnarounds
We specialize in revitalizing underperforming senior living facilities through strategic operational changes. Our approach includes staff training, process optimization, and marketing strategies to improve occupancy rates. With proven systems, we transform struggling communities into financially stable, high-performing facilities.
Strategic Consulting
Our consulting services support senior living development and operations with expert guidance. We offer market analysis, financial planning, and regulatory compliance strategies. With decades of industry experience, we help owners maximize investment returns while maintaining quality care standards.
People
Patricia Martin
President, CEO
With over 40 years in geriatric healthcare, Patricia Martin leads Ashford Martin as President and CEO. Her career spans roles from LPN to administrator, providing comprehensive industry expertise that drives the company's success in senior living management.
Chris Moser
President, CEO
Chris Moser oversees operations and financial strategy for Ashford Martin. Since joining in 2007, he has developed systems that improve profitability while maintaining quality care standards across all managed senior living communities.
Christy Kirsch
Director of Operations
Christy Kirsch manages administrative and human resources operations for Ashford Martin. She ensures compliance with industry regulations while implementing policies that support staff development and community success across Wisconsin facilities.
Mattea Welsh
Director of Clinical Services
As Director of Clinical Services, Mattea Welsh oversees resident health plans and nursing operations. She implements comprehensive training programs that ensure regulatory compliance and maintain high standards of care in Wisconsin-based assisted living communities.
Ann Wheeler
Accountant
Ann Wheeler manages financial records for Ashford Martin's communities. She ensures accurate accounting practices and maintains meticulous financial documentation that supports the company's operational success across multiple Wisconsin locations.
Questions
What senior living services do you offer?
We provide comprehensive management for assisted living and memory care communities, including facility operations, staff training, and financial management services.
How long have you operated senior communities?
Our team has over 40 years of combined experience in geriatric healthcare management and senior living operations across the Midwest region.
Do you manage facilities outside Wisconsin?
While our headquarters are in Wisconsin, we serve communities in Illinois and other Midwest locations through our established management systems.
Can you help struggling facilities improve performance?
Yes, we specialize in facility turnarounds using proven operational strategies that increase occupancy rates and financial stability while maintaining quality care.
What makes your approach different?
Our hands-on management style combines clinical expertise with financial strategy, ensuring both resident satisfaction and investment returns for facility owners.